Marketing : Creating and Delivering Value /
Pascale g. Quester.
- 5th ed.
- Australia : McGraw-Hill, c2007.
- xxxiv, 763 p. : ill., diags., figs. ; 24.5 cm.
Includes index.
978-0074715604 0074715607
Marketing
658.8
Includes index.
978-0074715604 0074715607
Marketing
658.8