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Principles of marketing / (Record no. 5452)

000 -LEADER
fixed length control field 00832cam a22002654a 4500
003 - CONTROL NUMBER IDENTIFIER
control field BD-DhSUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210408161948.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 041214s2014 -usa b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0133795020
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780133795028
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292092485
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- BAKER
-- IXA
-- BTCTA
-- YDXCP
-- CE@
-- OCLCQ
-- DLC
-- BD-DhSUL
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 16th ed.
Remainder of edition statement Global edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. England :
Name of publisher, distributor, etc. Pearson ;
Date of publication, distribution, etc. c2016
300 ## - PHYSICAL DESCRIPTION
Extent 731 p. :
Other physical details col. ill. ;
Dimensions 24 cm.
365 ## - TRADE PRICE
Price type code BDT
Price amount 250
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
526 ## - STUDY PROGRAM INFORMATION NOTE
Department/Program Name Business Administration
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
Fuller form of name (Gary M.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Siddeswari Campus-Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type Checked out
          Non-fiction Dhanmondi Campus Library Dhanmondi Campus Library DL-HO-Shelf 04 Row 02 B 2017-01-22 Purchased.   658.8 KOP DM-019780 2017-01-22   11 2017-01-22 Dhanmondi Campus Library-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Business Shelf(Library Copy) 2016-09-06 Purchased 3 658.8 KOP 040746 2023-08-28 2023-08-21 19 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Business Shelf(Library Copy) 2016-09-06 Purchased   658.8 KOP 040747 2016-09-06   20 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased   658.8 KOP 039601 2016-09-06   03 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased 4 658.8 KOP 039602 2024-01-31 2023-09-03 04 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased   658.8 KOP 039603 2016-09-06   05 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased 1 658.8 KOP 039604 2023-07-16 2023-07-11 06 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased   658.8 KOP 039605 2016-09-06   07 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased   658.8 KOP 039606 2017-04-13   08 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased 3 658.8 KOP 039607 2024-01-28 2024-01-25 09 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2016-09-06 Purchased   658.8 KOP 039608 2016-09-06   10 2016-09-06 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Business & Social Science Shelf -17 (Economics) Row 02(A) 2017-09-17 Purchased. 1 658.8 KOP 039610 2018-06-09 2018-05-31 12 2017-09-17 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(A) 2017-09-17 Purchased.   658.8 KOP 039611 2017-09-17   13 2017-09-17 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased.   658.8 KOP 039612 2017-09-17   14 2017-09-17 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased. 2 658.8 KOP 039613 2024-09-01 2024-09-01 15 2017-09-17 Siddeswari Campus-Book 2024-09-11
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased. 4 658.8 KOP 039614 2023-02-09 2023-02-08 16 2017-09-17 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased. 4 658.8 KOP 039615 2023-08-10 2023-07-31 17 2017-09-17 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased. 7 658.8 KOP 039616 2022-11-30 2022-11-19 18 2017-09-17 Siddeswari Campus-Book  
        Not For Loan Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased. 1 658.8 KOP 039599 2019-04-06 2019-04-04 01 2017-09-17 Siddeswari Campus-Book  
        Not For Loan Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased.   658.8 KOP 039600 2018-08-04   02 2017-09-17 Siddeswari Campus-Book  
          Non-fiction Siddeswari Campus Library Siddeswari Campus Library Marketing 01 Row 01(B) 2017-09-17 Purchased. 5 658.8 KOP 039609 2023-10-12 2023-10-02 11 2017-09-17 Siddeswari Campus-Book  
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