Marketing Management / Philip Kotler.
By: Kotler, philip.
Material type:
BookPublisher: New delhi : Prentice-Hall ; c2003Edition: 11th ed.Description: xxix, (various pagins) : figs., tables ; 25 cm.ISBN: 8120320832.Subject(s): MarketingDDC classification: 658.8
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Includes index.
Business Administration
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