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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Kotler, Philip.
Contributor(s): Armstrong, Gary (Gary M.).
Material type: materialTypeLabelBookPublisher: New Jersey : Prentice Hall ; c2004Edition: 9th ed.Description: xxix, (various pagins) : ill. ; 23.5 cm.ISBN: 0131212761.Subject(s): MarketingDDC classification: 658.8
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Includes bibliographical references and indexes.

Business Administration

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