Consumer Behavior / Leon G. Schiffman, Joseph Wosenblit, S. Ramesh Kumar.
By: Schiffman, Leon G.
Contributor(s): Wosenblit,Joseph | Kumar,S. Ramesh.
Material type:
BookPublisher: India : Pearson, 2016Edition: 11th ed.Description: xxvii, 508 p. : ill., graph, etc. 23 cm.ISBN: 9789332555099.Subject(s): Marketing -- Technology driven consumer behaviorDDC classification: 658.83420973
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Siddeswari Campus-Book
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Siddeswari Campus Library Business Shelf(Library Copy) | Non-fiction | 658.83420973 SCC (Browse shelf) | 01 | Not For Loan | 039445 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Business Shelf(Library Copy) | Non-fiction | 658.83420973 SCC (Browse shelf) | 02 | Available | 039446 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Business & Social Science Shelf -16 (Marketing) Row 05(A) | Non-fiction | 658.83420973 SCC (Browse shelf) | 03 | Available | 039447 | |
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Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -16 (Marketing) Row 05(A) | Non-fiction | 658.83420973 SCC (Browse shelf) | 04 | Not For Loan | 040685 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -16 (Marketing) Row 05(A) | Non-fiction | 658.83420973 SCC (Browse shelf) | 05 | Not For Loan | 040686 |
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| 658.83 MAM Marketing research : | 658.83 MAM Marketing research : | 658.83 MAM Marketing research : | 658.83420973 SCC Consumer Behavior / | 658.83420973 SCC Consumer Behavior / | 658.84 GRE Electronic commerce : | 658.84 SHE E-business privacy and trust : |
Includes Index.
Business Administration
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