Cadotte, Ernest R., 1946-
The market place : a strategic marketing simulation /
Ernest R. Cadotte.
- Homewood, IL : Irwin, c1990.
- xxi, 330 p. : ill.,tables ; 28 cm.
Includes bibliographical references (p. 236)
0256079749
89197306
Marketing--Management--Computer simulation.
Marketing--Computer-assisted instruction.
658.8002855369/CAM