Marketing :  Creating and Delivering Value / 
Pascale g. Quester. 
 - 5th ed. 
 - Australia :  McGraw-Hill,  c2007. 
 - xxxiv, 763 p. :  ill., diags., figs. ;  24.5 cm. 
<br/><br/> Includes index. 
<br/><br/>
<br/><br/><label>ISBN: </label>978-0074715604 0074715607 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8