Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham. 
 - 12th ed. 
 - Boston :  McGraw-Hill/Irwin,  c2005. 
 - xxxiii, 697 p. :  col. ill., col. maps ;  23 cm. + 
 - McGraw-Hill/Irwin series in marketing .
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/>
<br/><br/><label>ISBN: </label>0072833718 (alk. paper) 9780071111027 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>International business enterprises
<br/><br/><label>Dewey Class. No.: </label>658.848  / CAI