Kotler, philip. <br/><br/>
Marketing Management / 
Philip Kotler. 
 - 10th ed. 
 - New delhi :  Prentice-Hall ;  c2000. 
 - xxxi, (various pagins) :  figs., tables ;  21.5 cm. 
<br/><br/> Includes index. 
<br/><br/>
<br/><br/><label>ISBN: </label>8120316096 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOM