Principles of marketing :  a South Asian perspective / 
Philip Kotler...[et al.]. 
 - 13th ed. 
 - Delhi :   Delhi : Pearson Prentice Hall,   c2010. 
 - Various pagins :  ill. (chiefly col.) ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9788131731017 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / PRI