Ritzer, George. <br/><br/>
The McDonaldization of society :  an investigation into the changing character of contemporary social life / 
George Ritzer. 
 - Newbury Park, Calif. :  Pine Forge Press,  c1993. 
 - xv, 221 p. ;  23 cm. 
<br/><br/>Includes bibliographical references (p. [206]-212) and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>0803990006 (pbk. : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social structure--United states.<br/>Management--Social aspects--United States.<br/>Fast food restaurants--Social aspects--United States.<br/>Rationalization (Psychology)
<br/><br/><label>Subjects--Geographic Terms: </label><br/>United States--Social conditions--1980-
<br/><br/><label>Dewey Class. No.: </label>306.0973  / RIM