000 | 00817cam a2200253 a 4500 | ||
---|---|---|---|
999 |
_c7070 _d7071 |
||
003 | BD-DhSUL | ||
005 | 20211003114455.0 | ||
008 | 161112s2010 njua b 001 0 eng | ||
020 | _a9780136079415 (casebound : alk. paper) | ||
020 | _a0136079415 | ||
040 |
_aDLC _cDLC _dYDX _dBTCTA _dYDXCP _dBD-DhSUL |
||
082 | 0 | 0 |
_a658.8 _221 _bKOP |
100 | 1 | _aKotler, Philip. | |
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
250 | _a13th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2010. |
||
300 |
_axxiii, 613, [105] p. : _bill. (chiefly col.) ; _c29 cm. |
||
504 | _aIncludes bibliographical references (p. R1-R26) and indexes. | ||
526 | _aBusiness Administration | ||
650 | 0 | _aMarketing | |
700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
942 |
_2ddc _cSID-BK |