000 | 00733nam a2200241 a 4500 | ||
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999 |
_c7090 _d7091 |
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003 | BD-DhSUL | ||
005 | 20211003114640.0 | ||
008 | 161113s1996 njua b 001 0 eng | ||
020 | _a0134558413 | ||
040 |
_aBD-DhSUL _cBD-DhSUL |
||
082 | 0 | 0 |
_a658.8 _220 _bLOS |
100 | 1 | _aLovelock, Christopher H. | |
245 | 1 | 0 |
_aServices marketing / _cChristopher H. Lovelock. |
250 | _a3rd ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc1996. |
||
300 |
_axii, 660 p. : _bill. ; _c25 cm. |
||
504 | _aIncludes bibliographical references (p. 649-650) and index. | ||
526 | _aBusiness Administration | ||
650 | 0 |
_aMarketing _xProfessions |
|
650 | 0 |
_aService industries _xMarketing. |
|
942 |
_2ddc _cSID-BK |