000 00727cam a22002534a 4500
999 _c7686
_d7687
003 BD-DhSUL
005 20211003113756.0
008 161201s2013 ii a b 001 0 eng
020 _a9788131767160
040 _aDLC
_cDLC
_dDLC
_dBD-DhSUL
082 0 0 _a658.8
_221
_bMAR
245 1 0 _aMarketing management /
_cPhilip Kotler....[et al].
250 _a14th ed.
260 _aIndia :
_bPearson,
_cc2013.
300 _axxv, 596 p. :
_bcol. ill. tables ;
_c28 cm.
504 _aIncludes bibliographical references and index.
526 _aBusiness Administration
650 0 _aMarketing
700 1 _aKeller, Kevin Lane,
_d1956-
700 1 _aKoshy, Abraham.
700 1 _ajha, mithileshwar.
942 _2ddc
_cSID-BK