| 000 | 01175cam a2200289 a 4500 | ||
|---|---|---|---|
| 999 |
_c9164 _d9165 |
||
| 003 | BD-DhSUL | ||
| 005 | 20190121160621.0 | ||
| 008 | 080725s2009 mauab b 001 0 eng | ||
| 010 | _a | ||
| 020 | _a9780073381138 (alk. paper) | ||
| 020 | _a0073381136 (alk. paper) | ||
| 040 |
_aDLC _cBD-DhSUL _dBD-DhSUL |
||
| 082 | 0 | 0 |
_a658.8/ PEM _222 |
| 100 | 1 | _aPeter, J. Paul. | |
| 245 | 1 | 0 |
_aMarketing management : _bknowledge and skills / _cJ. Paul Peter, James H. Donnelly, Jr. |
| 250 | _a9th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009. |
||
| 300 |
_axvii, 782 p. : _bill. (some col.), col. map ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | _aBusiness Administration | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xManagement _vCase studies. |
|
| 700 | 1 | _aDonnelly, James H. | |
| 942 |
_2ddc _cSID-BK |
||