Marketing research / George Kress.
By: Kress, George.
Material type:
BookPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1988Edition: 3rd ed.Description: xviii, 380 p. : ill. ; 23.5 cm.ISBN: 0135584388.Subject(s): MarketingDDC classification: 658.83
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Siddeswari Campus-Book
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Siddeswari Campus Library Business Shelf(Library Copy) | Non-fiction | 658.83 KRM (Browse shelf) | 01 | Not For Loan | 039632 |
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| 658.827 KES Strategic brand management : | 658.827 KES Strategic brand management : | 658.827 KES Strategic brand management : | 658.83 KRM Marketing research / | 658.83 MAM Marketing research : | 658.83 MAM Marketing research : | 658.83 MAM Marketing research : |
Includes bibliographical references and index.
Business Administration
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