Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul.
By: Guiltinan, Joseph P.
Contributor(s): Paul, Gordon W.
Material type:
BookSeries: McGraw-Hill series in marketing. Publisher: New York : McGraw-Hill, c1994Edition: 5th ed.Description: xvi, 480 p. : col. ill. ; 22.5 cm.ISBN: 0070489718 (alk. paper) :.Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Siddeswari Campus-Book
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Siddeswari Campus Library Business & Social Science Shelf -15 (Marketing) Row 04(A) | Non-fiction | 658.8 GUM (Browse shelf) | 01 | Not For Loan | 000607 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -15 (Marketing) Row 04(A) | Non-fiction | 658.8 GUM (Browse shelf) | 02 | Not For Loan | 039573 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -15 (Marketing) Row 04(A) | Non-fiction | 658.8 GUM (Browse shelf) | 03 | Available | 039574 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -15 (Marketing) Row 04(A) | Non-fiction | 658.8 GUM (Browse shelf) | 04 | Available | 039575 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Marketing 01 Row 04(A) | Non-fiction | 658.8 GUM (Browse shelf) | 05 | Available | 039626 |
Includes bibliographical references and index.
Business Administration
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