Strategic brand management : building, measuring, and managing brand equity building, measuring, and managing brand equity / Kevin Lane Keller.
By: Keller, Kevin Lane.
Material type:
BookPublisher: New Delhi : Prentice Hall ; c2003Edition: 2nd.Description: xiii, 788 p. : ill. ; 21 cm. +.ISBN: 9788129702549; 8129702541.Subject(s): Marketing | StatisticsDDC classification: 658.8
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Dhanmondi Campus Library-Book
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Dhanmondi Campus Library DL-HO-Shelf 05 Row 01 A | Non-fiction | 658.827/KES (Browse shelf) | 05 | Item withdrawn | DM-009287 | |
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Dhanmondi Campus Library-Book
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Dhanmondi Campus Library DL-HO-Shelf 05 Row 01 A | Non-fiction | 658.827/KES (Browse shelf) | 06 | Item withdrawn | DM-011012 | |
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Dhanmondi Campus Library-Book
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Dhanmondi Campus Library DL-HO-Shelf 05 Row 01 A | Non-fiction | 658.827/KES (Browse shelf) | 12 | Item withdrawn | DM-014260 | |
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Dhanmondi Campus Library-Book
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Dhanmondi Campus Library DL-HO-Shelf 05 Row 01 A | Non-fiction | 658.827/KES (Browse shelf) | 14 | Item withdrawn | DM-014262 | |
Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 01 | Not For Loan | 018618 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 02 | Not For Loan | 018619 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 04 | Available | 018621 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 05 | Available | 018622 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 06 | Available | 020367 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 07 | Available | 020368 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 08 | Available | 020369 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 09 | Available | 020370 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 10 | Available | 020371 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 11 | Available | 020372 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 12 | Available | 020373 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 13 | Available | 020374 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 16 | Available | 039431 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 17 | Not For Loan | 039432 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 18 | Available | 039433 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 19 | Available | 039434 | |
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Siddeswari Campus-Book
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Siddeswari Campus Library Marketing 02 Row 01(B) | Non-fiction | 658.827 KES (Browse shelf) | 20 | Available | 039435 |
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Includes index.
Business Administration
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