Marketing channels : a relationship management approach / Lou E. Pelton, David Strutton, James R. Lumpkin.
By: Pelton, Lou E.
Contributor(s): Strutton, David | Lumpkin, James R.
Material type:
BookSeries: McGraw-Hill/Irwin series in marketing. Publisher: Boston : McGraw-Hill/Irwin, c2002Edition: 2nd ed.Description: xxvi, 514 p. : ill. ; 24 cm. +.ISBN: 0072895128 (alk. paper).Subject(s): Marketing -- Marketing channels | Relationship marketingDDC classification: 658.84
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -16 (Marketing) Row 01(B) | Non-fiction | 658.84 PEM (Browse shelf) | 01 | Not For Loan | 039492 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -16 (Marketing) Row 01(B) | Non-fiction | 658.84 PEM (Browse shelf) | 02 | Not For Loan | 039493 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -16 (Marketing) Row 01(B) | Non-fiction | 658.84 PEM (Browse shelf) | 03 | Available | 039494 | |
|
Siddeswari Campus-Book
|
Siddeswari Campus Library Business & Social Science Shelf -16 (Marketing) Row 01(B) | Non-fiction | 658.84 PEM (Browse shelf) | 04 | Available | 039495 |
Includes bibliographical references and index.
Business Administration
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